Sir David Attenborough and Netflix are teaming up for one of the TV events of 2019 – Our Planet.
The legendary broadcaster will voice the documentary series, which will reunite Attenborough with director Alastair Fothergill, the creator of the original Planet Earth and Blue Planet series.
Our Planet is a collaboration between Netflix, Silverback Films and WWF, the world’s leading conservation organisation.
When does Our Planet launch?
Our Planet will launch globally on Netflix on April 5, 2019.
Super Bowl ad revealed
The hype and excitement around the series was only boosted further when Netflix used its sole ad spot during the Super Bowl to promote the nature series.
Viewers watching the Rams and Patriots game got a 30-second 'first look' trailer, which featured the stunning footage we’ve come to expect from Attenborough and his collaborators Silverback Films.
The short commercial played on the sporting theme of the Super Bowl with the tag line, “we’re all on one team”.
Netflix and Attenborough hope that the new series will educate viewers on the perils facing the planet and drive home the message, "our planet is our home and this is more than just a game".
In previous years, Netflix has placed ads in the Super Bowl to promote Stranger Things and the surprise launch of the film, The Cloverfield Paradox.
What is Our Planet?
Our Planet will explore everything from Arctic wilderness and mysterious deep oceans to vast landscapes of Africa and diverse jungles of South America.
This ground-breaking series will showcase the planet’s most precious species and fragile habitats, looking at Earth in ways we’ve never seen before, using the latest 4k camera technology.
A four-year project filmed in 50 countries and every continent of the world, Our Planet required 600 crew members and three and a half thousand filming days.
Speaking at WWF’s State of the Planet Address event in London, Sir David Attenborough said: "Our Planet will take viewers on a spectacular journey of discovery showcasing the beauty and fragility of our natural world.
"Today we have become the greatest threat to the health of our home but there’s still time for us to address the challenges we’ve created, if we act now. We need the world to pay attention. Our Planet brings together some of the world’s best filmmakers and conservationists and I’m delighted to help bring this important story to millions of people worldwide."
Watch the first trailer
Why you need to watch Our Planet
Alastair Fothergill, director at Silverback, said: "Our Planet is our most ambitious endeavour to date, we hope it will inspire and delight hundreds of millions of people across the world so they can understand our planet, and the environmental threat it faces, as never before.
"The crew have ventured to all corners of the globe to capture breathtaking natural history sequences and using the latest filming technology to bring these never-filmed-before moments into people’s homes. By launching on Netflix at the same time all over the world, this series will enable people to connect to and understand the shared responsibility we all have. We are genuinely all in this together."
Lisa Nishimura, vice president of Netflix Original documentaries, said: "Our Planet is a phenomenal achievement by Alastair Fothergill, Keith Scholey and all at Silverback Productions, and a spectacular voyage of discovery around the world. We are delighted that Sir David Attenborough will voice the series and that Netflix, as a global platform, is able to bring this vital and magical series to an audience of over 190 countries worldwide next year."
Colin Butfield, Executive Director of WWF-UK and executive producer of Our Planet, said: "We’re the first generation to know the full impact of what we’re doing to our planet, and the last that has the chance to do anything about it. We’re at a unique moment in our history where we have the chance to put things right and start on the path towards a better future. Our Planet will showcase the wonders of our world at the critical time when we need global action to protect it."
Sir David Attenborough teams up with Prince William
Earlier this year, Sir David Attenborough and Prince William appeared on stage together at the World Economic Forum in Switzerland and talked about the themes and importance of the stories told in Our Planet.
"We're now so numerous, so powerful, so all-pervasive, the mechanisms we have for destruction are so wholesale and so frightening, that we can actually exterminate whole ecosystems without even noticing it," said Attenborough.
"We have to now be really aware of the dangers of what we’re doing, and we already know that of course the plastic problem in the seas is wreaking appalling damage upon marine life, the extent of which we don’t yet fully know."
He added: "If we don't recognise the kind of connections I’ve been describing, then the whole planet comes in hazard, and we are destroying the natural world and with it ourselves."
Explaining the changes in technology and TV since he started broadcasting, Attenborough said: "Around 50 or 60 years ago we would film something like an armadillo, which most people in Britain or indeed Europe had never seen.
"It didn't matter how amateurish it was - the viewer just saw an armadillo and were just astonished.
"Now we can go everywhere - to the bottom of the sea or into space, slow things down, speed things up or film in the dark. We are doing things that 20 years ago nobody could ever imagine."
More Attenborough on Netflix
If you can't wait until April, there are already a collection of classic Attenborough series available to binge now on Netflix.
Popular shows from the BBC including Life, Planet Earth, Africa, Blue Planet, Frozen Planet and The Hunt are all streaming now on Netflix.
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