Buy your own robot housekeeper – what Channel 4’s scary adverts are really selling

A company called Persona Synthetics claims to be selling lifelike robots that can cook your dinner and put your children to bed. But what’s the real story behind the TV ads?

If you’ve been watching TV over the last couple of days, you may have spotted a creepy advert for a company called Persona Synthetics - a robotics brand selling the "new generation" of synthetic humans.

Watch the seriously creepy ad campaign by hitting play above.

There is also a Persona Synthetics website, eBay page and there are even pictures of them launching a shop on Regent Street.

Two different models of the company's "worker bots", named Sally and Charlie, appear on the eBay page at the price of £20,000 - it even includes free shipping.

Humans on Channel 4

(Persona Synthetics on Regent Street)

Described as “teachers, helpers, friends”, the robots apparently have the ability to look after childcare, cooking and personal training with their 4CX-CNS processor.

However, all is not quite as it seems.

Persona Synthetics isn’t a real company and we’re still a long way off human cyborgs who can do your washing up and do your hoovering. So don't put away the Dyson just yet.

The brilliantly inventive ad campaign is actually a subtle promotion for the new Channel 4 sci-fi series Humans.

Humans on Channel 4

Humans is created by the company Kudos and stars John Hurt, Katherine Parkinson and Colin Morgan.

The show will explore the blurring of lines between human life and artificial intelligence and our relationship with modern technology.

Humans will air this summer on Channel 4.

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